BURGER KING®
'Fresh & Fancy'
TENDERCRISP® Launch TVC
THE IDEA
With every bite of BURGER KING®'s new TENDERCRISP®, you'll feel more 'Fresh & Fancy'.
It's more than a meal. It's an experience.
Using a simple whip pan technique, we go back and forth between two BURGER KING® customers.
With each bite, they (their clothes and set dressing) become more 'Fresh and Fancy'.








CREDITS
Creative Director - Lucas van Vuuren
Art Direction - Kirsten van Papendorp
Copywriter - Gerhard Pretorius
Producer - Jill Garnham
Director - Mfundo
Production Company - Ola! Films